Bow looks ahead with a steady expression

THE ARCHER WHO NEVER LEFT HER SIDE

Bow

Bow is the archer of the Great Rebellion and one of Adora's first and steadiest friends on Etheria, a rebel who carries a harp as often as a longbow and makes no secret of his soft spot for She-Ra.

Bow is the archer of the Great Rebellion and one of Adora's earliest allies on Etheria. In the 1985 Filmation series he is sweet on She-Ra and plays the harp as often as the bow, and George DiCenzo voices him.

Scroll
1985
Year Bow debuts on screen in the He-Man and She-Ra: The Secret of the Sword crossover film
71
Episodes of She-Ra: Princess of Power with Bow on screen
4
Figures across his vintage, Classics and Origins releases, all now out of production or sold out
2
Episodes with his name in the title, "Bow's Farewell" and "Bow's Magical Gift"

ADORA'S FIRST FRIEND ON ETHERIA

An archer from the very first episode

Bow is already fighting for the Great Rebellion when Adora arrives on Etheria in the 1985 crossover film He-Man and She-Ra: The Secret of the Sword, and he stays one of her closest allies for the rest of She-Ra: Princess of Power. He is there from the start, one of the first people on Etheria she can actually trust, and he spends most of the series at her side, at Glimmer's, or wherever Kowl has dragged him that week.

The Filmation Bow is sweet on She-Ra and does not hide it, which is where his vintage figure got its gimmick: press the button on his back and the heart on his chest beats.[1] He plays the harp as readily as he draws the longbow, and the show uses both. He is rarely the lead in his own story; most weeks he is helping with Adora's, or Glimmer's, or a frightened villager's, and once he is just standing beside a sulking Twigget in "Troll's Dream" waiting for the mood to pass.

DreamWorks' 2018 series She-Ra and the Princesses of Power has its own Bow, a gadget-minded strategist with two dads voiced by Marcus Scribner, and this encyclopedia treats that show as a separate version outside the classic canon.

Bow hands his harp to a Horde trooper who holds a staff
Handing over his harp, "Bow's Farewell."
Bow holds a wand and looks to one side
With the wand, "Bow's Magical Gift."
Peekablue and Loo-Kee walk up to Bow and Glimmer on a bench while Kowl flies overhead
With Glimmer, Peekablue and Kowl, "One to Count On."
Bow stands with his hands on his hips while a Twigget sulks beside him
With a sulking Twigget, "Troll's Dream."
Bow grips the side of a yellow wagon and looks inside
Checking a wagon, "The Red Knight."
Bow sits beside a small campfire as his horse bows its head
At the campfire with his horse, "The Red Knight."
Bow watches from his horse as She-Ra rides Swift Wind toward a red cliff
Riding with She-Ra, "The Reluctant Wizard."
Two children sit on the ground in front of Bow on a fence while Kowl perches above
Teaching two children, "The Crown of Knowledge."
Bow rides his horse Arrow past a tree, looking ahead
Riding Arrow, "Zoo Story."
Bow, with Kowl on his shoulder, stands beside She-Ra
With Kowl and She-Ra, "The Prisoners of Beast Island."
Bow stands beside the dragon Sorrowful in a dark cave
Beside the dragon Sorrowful, "The Prisoners of Beast Island."
Bow lifts Glimmer onto Battle Cat's saddle
Helping Glimmer onto Battle Cat, "Beast Island."
Bow, Mach and one boy stand talking beside Bow's horse, with Kowl on Bow's shoulder
With Mach and a village boy, "The Missing Ax."
Bow rides a tan horse with Kowl flying above him
Riding out with Kowl, "Friendship."
Bow draws his bow with an arrow nocked as Kowl hovers above him
Drawing his bow, "Friendship."

Bow at his most himself, harp in hand and in no hurry.

In a forest clearing Bow sits on a well with a Twigget, harp in hand, while Adora stands by.

Clipped from our own copy of He-Man and the Masters of the Universe, Bow's Farewell (She-Ra: Princess of Power, 1985), 1:38 to 3:30, 1 minute 52 seconds. Nothing is added and nothing is sped up. Copyright Mattel.

THE HARP AND THE GOBLET

"Bow's Farewell"

"Bow's Farewell" is the episode that puts his name in the title and his hobby at the center.[2] Adora finds him in Twigget Village teaching the young Twigget Spunky to play the harp, though Horde patrols are in the area, and he shows Spunky that a note loud enough and long enough will break a glass goblet. A patrol under Catra arrives, Bow slips away behind an illusion, and afterward he decides the Rebellion is better off without him; Kowl turns the farewell into a trip to the Mystic Stones.

On the way the two of them find the Twiggets building an Eclipse Beam for the Horde, who are holding the Twigget king and queen. Bow plays a wandering magician to keep the troopers busy at their campfire while the royal pair are freed, until Catra pulls off his beard. The machine She-Ra smashes turns out to be a decoy, with the real beam aimed at Castle Bright Moon, so She-Ra rides Swift Wind out to hold back the eclipse while Bow uses a machine as an amplifier and breaks the beam with his harp, just as the goblet lesson promised.

"Bow's Magical Gift" is his other title role, and its look is the one Mattel used for the 2025 Origins Cartoon Collection figure.

IN PLASTIC

Bow figures, none on sale new

Bow's 1985 Princess of Power figure came with a cloth cape, removable chest armor, a headband, a bow and a quiver, and that push-button heartbeat.[1] Masters of the Universe Classics made him in 2011 and again in 2014, and the 2025 Origins Cartoon Collection figure takes its bow and single arrow from "Bow's Magical Gift." All four are retired or sold out, BBTS included, so a Bow for the shelf means the secondary market for now.

IN BRIEF

Bow, year by year

1985

"He-Man and She-Ra: The Secret of the Sword" premieres

Bow is already part of the Great Rebellion when Adora arrives on Etheria, one of her first allies in the fight against the Horde.

1985

She-Ra: Princess of Power airs

Bow becomes a series regular alongside Adora, Glimmer and Kowl.

1985

"Bow's Farewell"

A harp lesson for a young Twigget becomes the trick that saves Castle Bright Moon.

2011

MOTU Classics releases Bow

A second Classics Bow followed in 2014. Both are long retired.

2018

She-Ra and the Princesses of Power (Netflix) launches

A separate continuity with its own Bow, voiced by Marcus Scribner.

2025

Masters of the Universe Origins Cartoon Collection releases Bow

Inspired by "Bow's Magical Gift." Sold out at Mattel Creations and BBTS.

Voice (He-Man and She-Ra: The Secret of the Sword / She-Ra: Princess of Power, 1985-1987)
George DiCenzo
Also voiced Hordak and Sea Hawk on the same series
Voice (She-Ra and the Princesses of Power, Netflix 2018-2020)
Marcus Scribner

Questions

Bow questions, answered

Who voices Bow?

George DiCenzo voiced Bow in the original 1985-1987 Filmation series, and he also voiced Hordak and Sea Hawk on the same show. Marcus Scribner voices the Bow of the 2018-2020 Netflix series.

Who is Bow's love interest?

In the Filmation series he is sweet on She-Ra, and his 1985 figure's heart beats for her at the push of a button.

Is the Netflix Bow the same character?

He shares the name and the archery. The 2018 series is its own continuity, with a Bow who builds gadgets and has two dads; this encyclopedia follows the Filmation version.

Is Bow in the He-Man cartoon?

He first appears in He-Man and She-Ra: The Secret of the Sword, the 1985 film that brings He-Man to Etheria. After that he belongs to She-Ra: Princess of Power.

What is Bow's signature weapon?

A longbow, though he reaches for his harp just as often. In "Bow's Farewell" it is the harp that saves Castle Bright Moon.

How many episodes does Bow appear in?

71 episodes of She-Ra: Princess of Power, which makes him one of the most constant supporting characters of the run.

Does Bow have a current action figure?

No. The 1985 original, the 2011 and 2014 Classics releases and the 2025 Origins Cartoon Collection figure are all retired or sold out.

Compiled by the heman.org desk from Filmation's credited cast lists and episode synopses, He-Man.org's vintage figure entry, and Mattel's own Classics and Origins packaging and catalog copy.